Fsoda
How does a young brand move when it is both lively and calm?
That was my first question with Fsoda, Egypt's first real fruit soda. I animated the identity: the key scene, the stickers, the typeface (showing off its variable axes), a website motion concept, and the brand reveal film that brings it all together.
The motion aims for energy and freshness, held together by balance, strength and a contemporary feel. Time was the biggest challenge on the reveal film, but the result went beyond expectations.
Scenes
Each scene, its own motion
Have a brand that needs motion like this?
Tell me about your project, and let's start from there.
